Has this ever happened to you? A customer excitedly orders something online and patiently awaits its arrival, only for him to find that the item was damaged during shipping. Maybe it got soaked somewhere along the way, or perhaps the box it came in was squished in the mail.
Either way, the customer can’t use the item anymore, leaving him unhappy and dissatisfied. On a larger scale, the same thing can happen to stores and distributors expecting shipments from manufacturers as well.
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